Campus book store hoping for boost in sales during busy week for UA

CREATED Dec 12, 2012

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Reporter: Justin Schecker

TUCSON (KGUN9 - TV) -  With the Wildcats back in a bowl game, 9 On Your Side wanted to know if team merchandise sales are on the rise.

U of A campus book store managers tell 9 On Your Side sales usually peak at the beginning of the fall semester. However, as students wrap up finals this week, they expect a boost in merchandise sales, especially with the bowl game and other events on campus. 

The slogan for this year's bowl game is "Bear Down and Beat the Wolf Pack."     

"Waltz, a local company here in Tucson made the shirt," said Beth Vlahos, who buys the clothing at the main campus bookstore. "And interestingly enough, it's the Gildan New Mexico Bowl and we used the Gildan label."

"Sales are beginning to pick up," Vlahos said. "The game is this Saturday, so really the students are in the middle of finals week. Then they'll be in to get their bowl shirts and hopefully they're going to the game."

Some students may not be able to make the trip to Albuquerque because of commencement on Saturday. There's also another big game here on campus.

"I'm probably more excited for the basketball game," junior Michael Crook said. He added that students are pleased Rich Rodriguez was able to lead the Wildcats to a bowl game in his first season as head coach.   

Crook will be at McKale Memorial Center Saturday night when the No. 8 Wildcats host the No. 5 Florida Gators. 

"Top ten match up, can't get any better than that," Crook said.

In addition to expressing school spirit, bookstore managers expect some students to stop in for holiday shopping. That's exactly what freshman Carly Mardis did after finishing finals.

"Just checking out some sweat pants because I've really been wanting some lately," Mardis said. "Just some holiday shopping and getting in the Christmas spirit."

While it's a busy day for Wildcats this Saturday, they can take in all the action. Graduation starts at 9 a.m. at McKale, the bowl game kicks off at 11 a.m. and the basketball game tips off at 8 p.m.